Digital Strategy

Digitalisation offers many new business opportunities based on a variety of drivers of change and some revolutionary powers of disruption. It also poses an ultimate threat to existing business models. The profile 鈥淒igital Strategy鈥� prepares its participants to understand, tackle and exploit challenges and opportunities related to digital transformation.

Digital Strategy Seminars

Title	Format	Duration	Description
Platform Economy	Mindset	8 hours	Learn about the fundamental shift from 鈥減ipeline鈥� to 鈥減latform鈥�-business and why platform businesses like eBay or Facebook fit so well to a digitally driven economy.
Ambidextrous Entreprise	Mindset	8 hours	Explains the concept of 鈥渁mbidexterity鈥� (= being able to use both hands adroitly) in the business context. It focuses on the strategic and managerial implications of meeting today's business demands, whilst simultaneously being adaptive to changes in the environment.
Digital Business	Deep-Dive	16 hours	Discusses central questions, opportunities and challenges of the digital transformation. It will also introduce basic technologies like Cloud Computing, Big Data, Blockchain, Artificial Intelligence (AI), Predictive Analytics, Internet of Things (IoT).
Strategy Development for Digital Markets	Implementation Workshop	32 hours	The contents and concepts discussed before are applied to current and probable future scenarios in selected industries combining the understanding of digital drivers of change with standard corporate strategy development tools as St. Gallen Business Model Navigator, Resource vs. Market Based View and Applied Game Theory.