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The members of the University and its panels are constantly working to improve what it offers and the processes that run them, as well as on innovative ideas for the further development of the HSBA. This work strives to build a dialogue between scholarly and practical commercial knowledge to significantly contribute to the professional success of its students, and to the competitiveness of their collaborating businesses. HSBA panels are the University Council, the University Board, the Board of Governors, the Board of Trustees and Accreditation Committee.

The university council elects the President and the Course Heads and enacts strategic matters like the launch of new study programmes or research priorities.

The members of the University Council are:

• the President as Chairperson
• the Vice President for Teaching & Didactics,
• the Vice President for Research and International Affairs, and
• five further representatives of the group of professors,
• one representative of the teaching staff,
• one representative of the academic staff,
• one representative of the non-scientific staff and
• one representative of the students.

The following participate in the meetings of the University Council in an advisory capacity

• the Chancellor
• the Management of the sponsoring institution (management and authorised officers),
• the Diversity Officer,
• the representative for persons with disabilities and/or chronic illnesses.

HSBA has the backing of business in Hamburg's city region. We were founded to respond to the needs of business - our work is based on the experience of high-ranking representatives from the world of business.